The RealWay Team Difference

What makes the RealWay Team so different?

You may have seen our previous post about when RealWay Lifestyle sold a home at 11 Barry Street Mount Lofty Toowoomba.  The post wasn’t about us, it was about the strongest outcomes for both the sellers and the buyers.  It’s the first thing that’s different about the whole RealWay Team, our priority is always our customers, not us.  This is a great summary of Real-World success from the Principals David Johnson and Richard Cocozza the Principals of RealWay Lifestyle.

What else makes us different?  Well here’s the full story of 11 Barry Street and how David and Richard LISTENED to their clients to deliver Real Service and importantly Real Results.

The property:

1. Small 1930’s, 2 bed, 1 bath home
2. Large block in a desirable street
3. Potential for views
4. Potential to split the block

We LISTEN - The sellers’ criteria:

1. No advertising or marketing budget
2. No online, print, or social advertising
3. No ‘For Sale’ signboard
4. No Open Home Inspections

Challenges:

1. The value was in the block size and location, however, the house was going to be a challenge because, although it had some nice period features, it was:
   1. Not in a good position on the block to extend
   2. Not a good design to renovate
   3. Too small to suit most of today’s family buyers
      • The block had roughly a 2m slope diagonally front corner to the back corner
      • How can you find a buyer with no marketing budget and no advertising allowed?

Our SOLUTION - We WORK HARDER:

1. Contacted 3 house removalists obtaining written quotes of $15k & $20k for BUYING the house (including them removing it)
   1. Obstacle 1 was now a benefit, get PAID to remove the old house
2. With no advertising or marketing, how do you sell a secret? Phone calls!
   1. A buyer match in the RealWay system identified 35 parties that had been through close by open homes in the last 6 months. With persistence, we made contact with over 30 of these and had 5 parties come through for Private Inspections
   2. Using the yellow pages, we contacted over 90 builders from Toowoomba, spruiking the opportunity of a development block to build on. This resulted in another 2 Private Inspections.

We DELIVER RESULTS:

1. Two parties made offers, both initially below the sellers’ expectations
2. By negotiating and selling the value, the final agreed price was $37,500 above the first offer received! An increase of 7.5%!
3. From start to finish it took 2 weeks.

Conclusion:

What makes RealWay Lifestyle different?

1. Our Customers come first
2. We LISTEN carefully so we deliver the Service you want
3. We fight challenges with SOLUTIONS
4. We WORK HARDER
5. We DELIVER RESULTS